Okay, I think I need to make a point here about the competitive and somewhat demoralizing "game" I find myself and others playing with our statistics.
Note:
You will always find someone whose blog is bringing in more readers than yours.
You will always stumble upon a facebook "friend" whose "friends" out-number yours by the thousands.
I have seen tweeps with hundreds of thousands of followers, which can temporarily make me feel like a twitter failure.
But you know what? It doesn't really matter what anyone else has going on.
Here's the secret: While it's nice to be able to throw out a nice round number of how many people visit your blog, if none of them come back, or stay to read what you've written... you may have traffic, but you're not really building a following.
I think it's much better to have 100 loyal involved readers than 10,000 people who click in and click out and really couldn't care less about what you do or blog about.
Traffic without quality is, well, just traffic.
But over time, a loyal quality following will build from something small... into your platform.
And that's something to aim for.
Just something to think about the next time you find yourself hyperventilating about your blog visitor / facebook friend / twitter follower numbers not being higher...
Namaste, and remember to keep it Zen,
Lee
